Monday, August 15, 2005

Dare Obasanjo aka Carnage4Life - Some Thoughts on MSN Filter

Dare Obasanjo aka Carnage4Life - Some Thoughts on MSN Filter: "think it is pretty cool that MSN is allowing folks experiment with ventures like MSN Filter. However my personal opinion is that in its current incarnation it's a lame knock off of the stuff coming out of folks like Nick Denton and Jason Calacanis and it doesn't have a chance of making much [if any] money for us since they are eschewing targetted ads. "

I just finished Built To Last last week. This reminds me of some discussion they had about 3m. The company pushes evolution in their products, setting up incentives for departments to take risks and branch out into new areas and products. That strategy requires a good framework for deciding what projects should be encouraged and which should be cut. It sounds to me like MSN Filter is a project that should've been or should be cut rather than invested in. I wonder what mechanisms exist in Microsoft to encourage new experimentation with products, and how they determine whether to pursue them or not.

A company like Microsoft should be encouraging new product growth, but they also need healthy mechanisms to determine which projects to pursue and which to leave alone.

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